GSK unveils new branding and logo - Fierce Pharma
Jun 9, 2022 · As GlaxoSmithKline becomes GSK and sheds its consumer unit, the British Big Pharma has revealed new branding, a tech-flavored logo and a “transformative” change for its future.
‘The Tesla of pharma’: GSK on the strategy behind its rebrand
Jun 9, 2022 · By rebranding, GSK aims to signal to patients, customers and investors that the business has new ambitions, while respecting the heritage of the brand and ensuring it represents the diverse staff of people behind it, Wiltshire adds.
A signal of change - YouTube
Jun 8, 2022 · GSK is changing. We have updated our branding to reflect our new purpose and growth ambitions. It combines science, technology and talent, while retaining key elements of our heritage. ...more ...
GSK’s rebrand is inspired by the human immune system
Jun 9, 2022 · Pharmaceutical company GSK has revealed a rebrand, as it refocuses its efforts in the area of “biopharma innovation”. London-based consultancy Wolff Olins is behind the new look, which includes an updated logo, bespoke typeface, and motion assets.
GSK Unveils Its Transformation Through New Branding And Logo
The British Big Pharma has launched an innovative rebranding, a tech-flavoured logo, and an impactful transformation for the future as GlaxoSmithKline turns GSK and eliminates its consumer unit.
Novartis follows Pfizer, GSK, J&J and Sanofi as it launches a fresh ...
Dec 5, 2023 · Johnson & Johnson unleashes power of the ampersand as it follows Sanofi, GSK in major rebrand. Unlike its Big Pharma peers, Novartis decided against changing its logo. “There was a strong...
GSK Unveils New Logo, Branding To Mirror Improved Business
The British Big Pharma has launched an innovative rebranding, a tech-flavoured logo, and an impactful transformation for the future as GlaxoSmithKline turns GSK and eliminates its consumer unit.
Behind the GSK Rebrand that Brings Science and Tech to Life
Jul 5, 2022 · Following the proposed demerger of its consumer healthcare business, GSK will focus purely on biopharma, with a new purpose to unite science, technology and talent to get ahead of disease together.
GSK's New Brand Identity Merges Tech, Science 06/14/2022
Jun 13, 2022 · Healthcare company GSK has introduced a new brand identity meant to suggest the merging of science, technology and talent. The logo was redesigned by Omnicom's brand consultancy Wolff Olins.
GSK updates brand identity following renewed purpose
Jun 10, 2022 · Global healthcare giant GSK has updated its brand identity to symbolise a "unity of science, technology and talent to battle and conquer disease". The new identity was designed by brand consultancy Wolff Olins and is being rolled out in the coming months.