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Breaking news, updates, insights, analysis and guides covering SEO, PPC and all things search from the Search Engine Land team and subject matter experts.
Canonicalization and SEO: A guide for 2025 - Search Engine Land
12 hours ago · Canonicalization is a crucial yet often overlooked strategy in SEO, ensuring that search engines recognize the original source of content. A strong canonicalization strategy is essential ...
Search Engine Land Awards 2024: Complete finalists list
Oct 11, 2024 · The Canadian agency is a finalist in five categories in 2024. Two other agencies earning finalist status four times are: NP Digital. Stella Rising. Meanwhile, four agencies earned nominations in ...
SEO news, analysis, trends, tactics and how-to guides from Search ...
SEO. Search Engine Land is your source for SEO news and content. You’ll find a variety of up-to-date and authoritative resources, including the latest news, tactic-rich tutorials, and the latest ...
The state of data collaboration: What’s next for marketers?
15 hours ago · Our end-to-end data collaboration platform Spherical empowers thousands of marketers, agencies, and media owners to onboard, access, analyze, and activate the data they need to understand and ...
15 AI tools you should use for SEO - Search Engine Land
Sep 27, 2024 · 10. Semrush. Semrush offers a suite of tools for SEOs, including ContentShake AI. This AI-powered tool is designed to create SEO-friendly articles to boost organic traffic. ContentShake AI can ...
Welcome to the Search Engine Land Awards
Jul 13, 2024 · The Search Engine Land Awards celebrate individuals, agencies, and internal teams within the search marketing community who have demonstrated excellence in executing organic and paid search marketing campaigns.. Winning a Search Engine Land Award is a unique, rewarding, and cost-effective way to put your organization a step ahead of its competitors, gain well-earned publicity, impress clients ...
Keyword research for SEO: The ultimate guide - Search Engine Land
Sep 30, 2024 · Keyword research is a cornerstone of SEO success, but many SEOs do it incorrectly. Instead of focusing on keywords that drive revenue, they only chase traffic volume. This guide tackles a new ...
What Is SEO – Search Engine Optimization?
Chat with SearchBot. SEO stands for “search engine optimization.”. In simple terms, SEO means the process of improving your website to increase its visibility in Google, Microsoft Bing, and ...
Google SEO - Search Engine Land
Nov 1, 2024 · Search Engine Land is your source for Google SEO news and content. You’ll find a variety of up-to-date and authoritative resources, including the latest news, tactic-rich tutorials, and the ...