Discover how Google's new Meridian marketing mix model revolutionizes campaign strategies with advanced data analytics and ...

The model provides access to Google's MMM Data Platform, which offers core data such as impressions, clicks, and costs, as ...

In the rapidly shifting landscape of artificial intelligence, the recent market developments have raised important questions ...

Google's new developments aim to help marketers optimise budgets, enhance ad performance, and measure marketing effectiveness ...

To support marketers on their implementation, Google is introducing a partner program with over 20 measurement partners.

Q2 2025 Earnings Call Transcript January 30, 2025 Malibu Boats, Inc. beats earnings expectations. Reported EPS is $0.31, ...

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MBUU's fiscal second-quarter top line reflects lower unit volumes in the Malibu and Saltwater Fishing segments due to reduced ...

In a remarkable display of resilience and growth, Google Inc . (NASDAQ:GOOGL) stock has soared to a 52-week high, reaching a ...

Robert Spilman; Chairman of the Board, President, Chief Executive Officer; Bassett Furniture Industries Inc Anthony Lebiedzinski; Analyst; Sidoti & Company ...

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"Reimagining our orchestration strategy to get the best out of all of Mediabrands. That was our big 2024 bet," reflects ...