Ever since absinthe was outlawed due to rumours it led to insanity, this simple drink has become the nation's go-to apertif.

The ban on absinthe in 1915 paved the way for the rise of pastis, a beloved French aperitif that remains a cultural icon today. Recognizable as the quintessential aperitif in France, its popularity ...

Accordingly, our drink is technically a Ricard Tomate. => Discover our favorite grenadine cocktails. Now produced by Pernod-Ricard, Ricard Pastis de Marseille has been a popular alternative to ...

The SIP Supernova Cocktail Grand Prix is named after the online platform SIP (Share·Inspire·Pioneer) operated by the Pernod ...

Absolut, a brand Pernod Ricard USA, New York, announced the launch of new ready-to-serve (RTS) and ready-to-drink (RTD) flavor offerings including flavor expansions to both the Absolut Ocean Spray RTD ...

“Beyond the United States and with Pernod Ricard’s global reach ... Beyond bar-made cocktails and simple serves, home drinkers reportedly struggle with how to use a non-alcoholic spirit ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

The SIP Supernova Cocktail Grand Prix is a competition named after the online platform SIP (Share·Inspire·Pioneer) operated by the Pernod Ricard Group. It was organized to strengthen links with ...