Ever since absinthe was outlawed due to rumours it led to insanity, this simple drink has become the nation's go-to apertif.

The SIP Supernova Cocktail Grand Prix is named after the online platform SIP (Share·Inspire·Pioneer) operated by the Pernod ...

The ban on absinthe in 1915 paved the way for the rise of pastis, a beloved French aperitif that remains a cultural icon today. Recognizable as the quintessential aperitif in France, its popularity ...

Pernod Ricard is exploring a sale of its champagne brand G.H. Mumm, according to five sources familiar with the matter, as it ...

PARIS (Reuters) -French drinks company Pernod Ricard cut its 2025 and longer-term outlook on Thursday and brought forward ...

Pernod Ricard is now expecting its annual net sales to fall on an organic basis. The Jameson and Martell owner, which had forecast its full-year organic net sales would return to growth, changed its ...

Drink International seeks 50 billion won to acquire Imperial brand from PRKI Drink International aims to secure funds for ...

(Bloomberg) -- Pernod Ricard SA cut its sales outlook on a slump ... which was partly mitigated by increased sales of Absolut vodka ready to drink cans. Pernod’s update is a “clearing event ...