With college sports hungry for more marketing money (especially in the name, image, likeness era ), Cookies likely just ...

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Bentonville-based Walmart and Springdale-based Tyson Foods will have one logo apiece on the field, at each 25-yard line. The ...

With House vs. NCAA settlement looming, Texas AD Chris Del Conte understands why schools are looking for new revenue streams ...

FAYETTEVILLE — Texas A&M is ranked 24th and Arkansas is receiving votes in The Associated Press Top 25 poll ahead of their ...

Spanning 100 years of excellence in sports, the National Collegiate Athletic Association (NCAA) celebrates its historic centennial season this 2024 with a brand new logo and theme, “Siglo Uno: ...

The NCAA Playing Rules ... to allow us to put a sponsor logo on the field during the regular season." Stricklin made numerous ...

Spanning 100 years of excellence in sports, the National Collegiate Athletic Association (NCAA) celebrates its historic centennial season this 2024 with a brand new logo and theme, “Siglo Uno: ...

The University of Arkansas announced that they will be adding the logos of Walmart and Tyson Foods ... in coordination with Learfield's Razorback Sports Properties and represents a sponsorship ...

Colorado State will be one of the few programs with an on-field midfield sponsor logo when the Rams face Colorado in the Rocky Mountain Showdown.

Following last week's raid of the Mountain West, the new Pac-12 and American Athletic Conference are basically at a standoff ...

Razorback Sports Properties announced an extension with Wal-Mart and Tyson Foods. Both logos will be on the 25 yard line at Reynolds Razorback Stadium.