In this anonymous article, the author gives a raw look at a year filled with hard work, setbacks and the tough lessons of ...
In a fresh twist to the ongoing tensions between Google and news publishers worldwide, Shailesh Prakash, a prominent ...
In a fresh twist to the ongoing tensions between Google and news publishers worldwide, Shailesh Prakash, a prominent ...
It is shaking up the ad world, with immersive, data-driven campaigns that forge genuine, lasting bonds with consumers.
Rakesh Thukral will succeed Warren Fernandez as CEO for Edelman’s operations in Asia Pacific (APAC). Fernandez will be stepping down from the role to pursue a new opportunity and will remain with the ...
The advertising and marketing industry has undergone significant transformations in the last few decades, prompting businesses to relook at their advertising priorities as new trends shape the ...
Strategic marketing calls for purposeful messaging and 'nudging', shifting from quantity to quality, says Doceree's founder and global CEO.
In an age dominated by rapid technological change and fleeting consumer attention spans, brands are focusing on long-term growth strategies to ensure relevance and loyalty. A recent study, conducted ...
Think Design has partnered with Hero MotoCorp’s electric two-wheeler brand VIDA to redesign its website experience. The ...
This is the company’s third campus in the country, after Mumbai and Gurgaon, with plans to add more campuses in Bangalore and ...
In today's rapidly evolving digital world, leveraging the psychological principles in selling techniques has become a crucial ...