The EU is preparing charges against Alphabet for breaching the Digital Markets Act. Plus: Meta's ad platform has been quite ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
NBCU is launching a new product to streamline creative ad delivery by centralizing quality assurance checks and creative ad tech partners.
Getting an approved CTV ad creative ready for delivery is still a mostly manual process. Which is why NBCU is launching a new ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
Retail media luminaries gathered to discuss how best to expand the category’s effectiveness – without overlooking how the ...
After eight days of the antitrust trial, who’s in the lead: the DOJ or Google? Details on the most gripping testimony so far with guest Arielle Garcia, director of intelligence for Check My Ads.
Most retailers no longer withhold their shopper data from programmatic tech. They prefer the low-hanging fruit. But was that ...