The differences between Nielsen and ComScore are so eye-opening that they surely will lead to more people who don’t ...
Sinclair saw higher viewership on Super Bowl Sunday with its decision to program reruns of Saturday Night Live that touched ...
The Portland Trail Blazers ' move to the Rip City Television Network has paid off, as expected, with higher viewership. The ...
It has also won accreditation to use first-party data from various media outlets in calculating its ratings. The fracas between TelevisaUnivision and Nielsen is surprising, because Speciale has in ...
High Potential' wrapped its first season with series best ratings, 'Will Trent' & 'The Rookie' Made a case for renewal with ...
Paramount Global and Nielsen have struck a new multiyear ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.
In the key ad-sales demographic of adults 18-49, SNL50 scored a 2.53 rating across NBC and Peacock, equivalent to about 3.39 ...
Under this engagement, Nielsen will deploy advanced tools such as Nielsen ONE Ads (erstwhile Nielsen’s DAR – Digital Ad ...