Pernod Ricard is also focusing on premiumization, which we think will be a long-term tailwind to both revenue and margins. This involved shedding noncore assets such as strategic wines, while ...

The ban on absinthe in 1915 paved the way for the rise of pastis, a beloved French aperitif that remains a cultural icon today. Recognizable as the quintessential aperitif in France, its popularity ...

Ever since absinthe was outlawed due to rumours it led to insanity, this simple drink has become the nation's go-to apertif.

French spirits giant Pernod Ricard is weighing up the idea of offloading Champagne brand Mumm, Just Drinks understands.

Pernod Ricard (EPA:PERP), the French spirits company known for Absolut Vodka and Jameson Irish whiskey, is reportedly ...

In other beverage news, Celsius is tapping into the nostalgia of roller rinks and arcades with its latest energy drink flavor.

Smooth products of big whiskey brands — our pick of the best cheap bottles in India, all under INR 2000 and solid bets for ...

Trust is a cornerstone of meaningful relationships. When dealing with businesses and brands, it's often the deciding factor that separates companies we rely on from the ones we don't. It's about ...

SINGAPORE - China’s BYD was the best-selling car brand in Singapore in 2024, with 6,191 units registered, beating out Japan’s Toyota and Germany’s BMW. This is the first time a Chinese ...

Advertisment With millions of devotees gathering from around the world, the Maha Kumbh Mela 2025 has become a prime opportunity for brands to connect with this vast audience. From opening ...

Finally — Season 3 of “Young, Famous & African” has arrived, and the majority of the cast has returned for more drama and elegance. While fans have one less episode than the season before ...