Here's what organizations aiming to optimize their advertising efforts need to know about paid media and its benefits.

News Corp reported second-quarter results that beat analysts' estimates on Wednesday, as growth in its digital real estate, ...

One recent example is Meta dropping its fact-checking program in favor of a “community notes” system. Just like social media ...

Elon Musk's X is suing more companies, alleging they joined a group of advertisers illegally conspiring to boycott the social ...

Trump's imposition of tariffs on imports from China, Mexico and Canada rattled markets, with shares of media companies ...

Success in media relations has changed for companies, and in fact keeps changing. Do you understand the new rules and how to ...

The European Commission may consider exempting 80% of companies due to be covered by its upcoming carbon border levy, the EU's head of climate policy said on Thursday.

The communication and media sectors play a crucial role in connecting people and distributing information. These sectors are ...

Trump Media & Technology Group Corp. awarded restricted stock grants worth hundreds of thousands of dollars to two of ...

During a U.S. Senate hearing on Tuesday, Sen. Josh Hawley (R-MO) called for legislation allowing parents to sue social media ...

But with audiences spreading their time across linear TV, CTV, radio, smartphones, tablets and computers, how can advertisers ...

In today’s fast paced high-tech world, there’s the question of how digital information is going to replace traditional media. There’s a conflict between competitive and collaborative models that’s ...