Cairo: Kuwaiti police have arrested three persons accused of attacking delivery workers and robbing them of their load of ...

While these platforms earlier spent Rs 400-450 for acquiring a customer, that has now increased to upwards of Rs 800, an executive at a digital marketing firm said. In performance marketing, ...

At a time when every news alert seems to deliver a seismic jolt about the world, these ads mostly touch on safe subjects we expect in Big Game commercials: Nostalgia. Comedy. Celebrities. Patriotism.

Swiggy has increased customer acquisition efforts, leading to a rise in performance and brand marketing costs, a trend ...

Celebrities may no longer be winning at the Big Game. An array of Super Bowl advertisers turned up with creative ideas that ...