Starbucks CEO says a turnaround is underway, with no timeline on the table
Starbucks CEO Brian Niccol is promising more caffeinated growth but isn't yet ready to put hard projections around when. And ...
Starbucks reports better-than-expected quarterly sales as turnaround efforts begin
Starbucks has reported better-than-expected sales in its fiscal first quarter as some of its turnaround efforts start to take ...
Starbucks Reports Weak Earnings as It Tries to Woo Back Customers
That showed in the company’s results. While improving, revenues and same-store sales were still lackluster, as Starbucks ...
Starbucks hires Taco Bell vets to replace departing execs
Mike Grams and Meredith Sandland will divide responsibilities in newly created roles as part of a refreshed corporate ...
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The Fix at Starbucks Had to Start with Mobile Ordering
There are endless threads to pull with Starbucks’ turnaround, down to the very ink on customers’ cups as they order. But CEO ...
Starbucks hires former Taco Bell execs for C-suite roles
Starbucks Corp. (Nasdaq: SBUX) CEO Brian Niccol is once again shaking up the coffee giant's C-suite, and he's bringing more ...
Starbucks looks to improve store traffic as it reports first full quarter earnings under new CEO
As part of CEO Brian Niccol's Back to Starbucks plan, the company is making changes to get loyal customers back in the door.