INMA: International News Media Association
WEBThe International News Media Association (INMA) is a global community of market-leading news media companies reinventing how they engage audiences and grow revenue in a multi-platform environment. INMA is the news media industry's foremost ideas-sharing network with members connected via conferences, reports, Webinars, virtual meetings, an unparalleled archive of best practices, and ...
INMA World Congress of News Media
WEBAcross five days of a horizon-defining conference, practical workshops, and a first-class study tour of Manhattan innovators, INMA’s 93rd Annual World Congress will surprise, delight, benchmark, and calibrate. Punctuate this world-class experience with the unveiling of the best and brightest at the Global Media Awards dinner at the Harvard Club.
INMA: Report - News Media at the Dawn of Generative AI
WEBDetailed overview. How newsrooms can benefit from quick and immediate wins with generative AI is the focus of this report. “News Media At the Dawn of Generative AI” explores: The foundations for generative AI. Legislation, regulation, and the law. Generative AI’s core issues for news publishers. How media can practically use generative AI ...
INMA: Report - The Power and Promise of Print Advertising
WEBHow print advertising remains central in the marketing mix and how news media companies can leverage successful print strategies from around the globe is the focus of this report. Research backs up what revenues show: Despite misperception of print advertising's effectiveness, the ROI on print advertising works for …
50 media professionals selected for Elevate Scholarships by INMA ...
WEBDec 7, 2023 · I NMA and the Google News Initiative (GNI) today announced 50 winners of the fourth-annual Elevate Scholarship award focused on diversity and inclusion in the news media industry.. The scholarship recipients from 65 countries were selected from 319 applications and will receive a one-year membership to INMA as well as complimentary registration to three INMA virtual master classes.
2024 INMA World Congress of News Media
WEBAbout the INMA World Congress. The World Congress of the International News Media Association (INMA) is the indispensable conference for leaders, strategists, catalysts, audience-builders, editors, and revenue executives from the world’s leading news media companies. Attend this conference and leave with news ideas, knowledge, and inspiration.
Introductory offer, bundling are important considerations in ...
WEBMar 29, 2023 · Sampling for target and control groups is an important factor in effective testing. 11. Strategically positioned prices for each product can steer more customers into the subscription product or bundle that is most profitable for publishers or aligns most closely with the publishers’ long-term goals. 12.
New INMA report identifies 10 problems GenAI solves for news …
WEBAug 22, 2024 · H ow generative AI can help improve newsroom operations, retain subscribers, and reach new audiences is the focus of a new report released today by INMA. 10 Problems GenAI Solves for News Media Companies delves into how generative AI can help with: Reaching new paying audiences. Advertising and first-party data. Time-pressed readers who churn.
INMA Global Media Awards
WEBSince 1937, the INMA Global Media Awards has rewarded business practices that sustain news media and journalism. The years and categories change, but the mission remains the same. Across 20 categories, seven genres, and two audience segments, INMA aims to tell a story of creativity and aspiration for the unsung heroes behind news media’s ...
INMA announces finalists for 2024 Global Media Awards
WEBMar 5, 2024 · I NMA today announced 193 finalists in the 2024 INMA Global Media Awards, highlighting themes around the use of AI in newsroom innovation, promoting the public good campaigns, reaching younger audiences, sports, the war in Ukraine, and user engagement.. INMA’s annual awards competition garnered 771 entries from 245 news brands in 43 countries, with finalists coming from Africa, Asia/Pacific ...